Tag: brand clarity
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Brand Perception Strategy: The Truth About Your Image
Your business might have a recognizable logo, an active social media presence, and customers who regularly see your content. But if someone asked those people what your company actually does, would they give the right answer? It’s an interesting problem for businesses that have spent years building visibility. People may recognize your name without understanding…
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Comments
The billboard comparison is a useful way to frame it: the thumbnail gets judged before the title is even read.…
Edit Your Footage
Solid guide. The point about thumbnails being visual strategy rather than just good visuals is spot on, contrast and one…